Cambridge

“So, tell us about yourself?”- What to say, when and how

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When it comes to a job interview, you will probably have to answer a version of the age-old question, “So, tell us about yourself.” This simple interview question can fill many people full of dread, and constantly ask themselves “how much shall I tell them and about what?” Interviewers seem to love asking this question […]

50+ Careers

Your Authentic Personal Brand Statement

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There are many misconceptions about personal branding, what it is, and what actually goes into an authentic personal brand statement. In principle, it’s a statement that represents you, your career reputation and what you stand for. When used for career development, the term “brand” is utilised as a metaphor for creating a compelling narrative, to […]