How to be more Career Brand Savvy

Posted Leave a commentPosted in Career Brand, Career Meaning, Career Narrative, Coaching, CV, LinkedIn, Professional Identity, Strengths, Work

Did you know the word brand comes from the Viking to “burn”?  Over time the word moved on to “brand” cattle (see the connection with burning). Onward to imprinting your printed brand in the 19th century. Needless to say a bit of useless information you will probably never use again. However, we are awash with brands […]

Can a Portfolio Career work for you?

Posted Posted in 50+ Careers, Business, Cambridge, Career Coaching, Career Path, Careers, Coaching, Leadership, LinkedIn, MBA, Portfolio Career, Professional Identity, Teleworking, Working at Home

Now you may or may not have heard of a portfolio career before. Wouldn’t blame you in the slightest if you hadn’t. In fact, I am sure a lot of working people may not have heard of or even known they existed.  The big question is, do they exist, what are they and who are […]

Your Authentic Personal Brand Statement

Posted Leave a commentPosted in 50+ Careers, Cambridge, Career Brand, Career Coaching, Career Psychology, Careers, Coaching, CV, Influence, LinkedIn, Portfolio Career, Psychology

There are many misconceptions about personal branding, what it is, and what actually goes into an authentic personal brand statement. In principle, it’s a statement that represents you, your career reputation and what you stand for. When used for career development, the term “brand” is utilised as a metaphor for creating a compelling narrative, to […]

A Very Professional Statement for your CV

Posted Leave a commentPosted in Assessment, Business, Cambridge, Career Brand, Career Break, Career Coaching, Career Path, Career Theory, Careers, Coaching, CV, Employment, Leadership, LinkedIn, Psychology, Resume, Work

So we have had a romp through the evidence for a great CV. Now’s a good time exploring the subject that vexed a number of people when creating a new CV. That being the professional summary or statement. Or put it another way, who you are professionally and what you deliver at work. This part of […]

The 50+ Career Challenge

Posted Posted in 50+ Careers, Business, Cambridge, Career Brand, Career Break, Career Coaching, Career Path, Careers, Coaching, CV, Employment, Jobs, LinkedIn, Mature working, Portfolio Career, Psychology, Small Business, Work, Working at Home

Did you know that it is estimated that by 2020 a third of Britain’s workforce will be over 50? Interesting fact I think you will agree.  Now being a more mature gent, I am becoming increasingly aware of the career challenges for the “baby boomer” generation as we move toward retirement. Of course retirement is […]