50+ Careers

Your Authentic Personal Brand Statement

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There are many misconceptions about personal branding, what it is, and what actually goes into an authentic personal brand statement. In principle, it’s a statement that represents you, your career reputation and what you stand for. When used for career development, the term “brand” is utilised as a metaphor for creating a compelling narrative, to […]

Business

The Formal or Informal Leadership Question?

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I am sure you have seen LinkedIn and other social media platforms awash with articles on leadership and becoming a better leader. How many articles and promotions do we see “10 ways to become a great leader” or “Essential Leadership Training” etc, along with countless clichéd quotes from business characters. You have all seen them I am […]

Business

Is LinkedIn your new CV/resume?

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Following on from the recent blog on face-to-face networking and how important getting you out and about is for your career, the question now is, has LinkedIn become the new CV/resume? Of course well crafted & up to date CV/resume is primarily a historical document of your experiences, skills, abilities & competencies etc and is still necessary […]